5 in 6 Americans confuse ads with search results
Good news if youre an advertiser
Google marks such ads as sponsored links Yahoo terms them sponsor results and Microsofts uses sponsored sites Such ads are placed to the right and on top of the regular search results in some cases highlighted in a different color
But only 38 percent of web searchers even know of the distinction and of those not even half 47 percent say they can always tell which are paid That comes out to only 18 percent of all web searchers knowing when a link is paid...
MSN.com Dumps Yahoo in Favor of Own Search Engine
Prior to this development com contracted with Yahoo to provide s users with search results For months now the Search beta robot bot has been rapidly spidering the web working swiftly and efficiently to index and prioritize hundreds of millions of webpages Search engine optimization firms have noted that bot is very adept at progressing through the entire content of websites while not missing any subdirectories or obscure links
If Microsoft has created such a great search property is it destined to become the dominant search destination...
$1 Billion Internet Search Engine Give-Away
Fla Jan 24 47ewswire47 EmpowerSearchcom the fastest and extremely userfriendly search engine announces an unprecedented offer to its first new visitors New visitors are encouraged to go online to httpwwwempowersearchcom47 as soon as possible Each who agree to let EmpowerSearchcom be their home page for 90 days gets free gift certificate
According to company president Alan Curtis We know that Internet users will love Empower Search once they give us a try Were making it worth their while by giving them this great reward...
Globetechnology: Users confuse search results, ads: Survey
Only 1 in 6 users of Internet search engines can tell the difference between unbiased search results and paid advertisements a new survey finds
The Pew Internet and American Life Project reported Sunday that adults online in the United States are generally naive when it comes to how search engines work
The major search engines all return a mix of regular results based solely on relevance to the search terms entered and sponsored links for which a website had paid money to get displayed more prominently
Google Inc marks such ads as sponsored links Yahoo Inc terms them sponsor results and Microsoft Corp...
What's top of the
Study author Dr Deborah Fallows said people trusted search engines as much as government agencies doctors and academics but were naive about sponsored web listings
People know little about how engines operate or about the financial tensions that play into how engines perform their searches she added
Only 18 per cent of searchers said they could tell the difference between sponsored and organic results
Tony Macklin from Ask Jeeves said paidfor results should be clearly marked as people need to be able to spot the difference...