BostonHerald.com - Business: Google buys digital mapping company
Google Inc has bought digital map maker Keyhole Corp extending the search engine leaders bid to fend off rivals with a toolbox that can catalog almost anything in the world
Keyhole uses 3D technology to provide faraway or closeup views of a region neighborhood or specific address The images which rely on shots taken from satellites and airplanes can be tilted into different positions
Terms of the deal which was announced Wednesday were not disclosed...
XMLMania.com - NEWS - DigitalGrit Introduces New XML Feed Product
FeedBlaster Technology Dynamically Feeds Content and Products to Search and Shopping Engines
Web marketing and technology firm DigitalGrit introduced its new FeedBlaster Technology today The new feed tool will enable Web site owners to seamlessly distribute optimized content feeds to paid inclusion search engines like Yahoos Site Match Xchange as well as to shopping engines like Googles Froogle and Shoppingcom
Paid inclusion on search engines and web shopping sites provide a tremendous opportunity for companies to obtain additional visibility distribution and sales across sites like Yahoo...
Google buys satellite image provider Keyhole
28 Oct
Keyhole is a supplier of online satellite maps that allow users to zoom down to street level to specific locations Keyholes system is built on a multiterabyte database with trillions of bits of mapping data collected from satellites and airplanes
Google also revealed that it had cut the price of Keyholes mapping service to a year from effective immediately
With an Internet connection a user can enter an address or other location information and Keyholes software hooks up to a database and takes the user to a digital image of that location on computer screen...
Ten years on: has the net grown up as an advertising medium?
Online advertising As online advertisers celebrate their first decade in the business Sheelagh Doyle explains how greater understanding of the web and huge advances in technology have made the medium one of the most exciting in the media mix
We didnt know it at the time but a decade ago when Pulp Fiction was taking the movie world by storm and Blur and Oasis were leading the Brit Pop phenomenon the advertising world reached a huge milestone
It was 25 October Britons were enjoying the first episodes of Friends and only a few people had ever heard of the World Wide Web...
The Equalizer of Organic Optimization in a Localized Universe
Search is getting smaller more local and personalized a process which has been driven by paidsearch advertising Some have wondered about the value of organic listings when competing against huge budget paidplacement campaigns There will continue to be a high value in organic listings but the cost of high placement in the free listings will probably increase Organic search listings will continue to provide the backbone databases for all search applications in the future To produce local search results search engines are integrating results from several databases both internal and external...