Search Engine News : 18-Mar-06





NewsTrove.com - The Rise of the Smart Phone

A new set of wireless services uses positioning techniques to provide personalized locationbased information about cell phone users Cellular technologies can inherently find and track a cell phone using signal triangulation from base stations In fact many of todayamps cell phones are locationcapable owing to E911 and Europe E112 regulations that let you locate to within 50 to 100 meters a phone user who placed an emergency call is probably the best outdoor location technology in terms of precision and cost some cell phones have a builtin receiver...

NewsTrove.com - ChannelMinds -'Google Still King of Search’ - Clear Favorite Across All Search Categories

Yahoo demonstrated its staying power in the latest study holding its ground with Google and posting a clear lead over its other competitors Yahoo remains in second place across 12 customer experience drivers measured by Keynote including those for general and local search quality However Yahoo performs most competitively with Google in the local and image search categories When searching for local services or information 82 of Yahoo users reported task success as compared to 83 of Google users and 66 of Yahoo Users were very satisfied with their search as compared to 71 of Google users...

NewsTrove.com - PPC Engine Programs

When deciding what kind of account you would like to establish it may be of interest to know what kind of training program is offered before you commit your money All four of the major PayPerClick engines Google AdWords Yahoo Search Marketing adCenter and Ask Sponsored Listings offer some type of training and47 or tutorial program to go along with their service Some offer worthwhile detailed help while others simply point users to their generic Frequently Asked Questions page We have outlined training programs below for the most popular services to help inform you about which ones are the best...

NewsTrove.com - Read/WriteWeb: Review of Goowy, a Flash and Ajax desktop suite

by Ryan Stewart Richards Note Im introducing guest bloggers to Read47WriteWeb to write about topics that I think will be of interest to R47 readers but which Im not an expert in myself Ryan Stewart is the first of my guest bloggers writing on the topic of Flash and rich internet apps Ill be editing the guest posts to fit in with the R47 style but the content and voice behind each post will of course be that of its author In FutureSplash Animator became Macromedia Flash 10 and people all over the world were amazed by its animation capabilities...

NewsTrove.com - Judge: Google must give govt index data, not queries

Judge James Ware of the District Court for the Northern District of California wrote in his decision that Google must provide the government with Web addresses in its search engine index Google should confer with the government to develop a protocol to randomly select and provide the s from its index but to comply with this order Google doesnt have to disclose proprietary information about its Web site address database the judge wrote Moreover the government needs to pay Google for the cost of producing this data and the data will be kept under wraps by the courts order...

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