NewsTrove.com - Microsoft takes on Yahoo, Google for Web ad dollars
By Daisuke Wakabayashi
Reuters Microsoft Corps Quote Profile Research top saleswoman for Web advertising Joanne Bradford spent her first few years on the job secretly wondering if the software giant was serious about cashing in on the Internet
When she joined Microsoft in the company lacked a search engine of its own and had no clear Web advertising strategy Google Inc Quote Profile Research and Yahoo Inc Quote Profile Research made multibilliondollar businesses of searchrelated advertising while Microsoft waited...
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NewsTrove.com - Microsoft takes on Yahoo, Google for Web ad dollars 3/13/2006 8:24:54 AM
Microsoft Corps top saleswoman for Web advertising Joanne Bradford spent her first few years on the job secretly wondering if the software giant was serious about cashing in on the Internet
When she joined Microsoft in the company lacked a search engine of its own and had no clear Web advertising strategy Google Inc and Yahoo Inc made multibilliondollar businesses of searchrelated advertising while Microsoft waited
I wasnt sure the first couple of years that we were here to stay said Bradford Microsofts corporate vice president for global sales and marketing...
NewsTrove.com - Microsoft takes on Yahoo and Google for ad dollars
Reuters Microsoft Corps top saleswoman for Web advertising Joanne Bradford spent her first few years on the job secretly wondering if the software giant was serious about cashing in on the Internet
When she joined Microsoft in the company lacked a search engine of its own and had no clear Web advertising strategy Google Inc and Yahoo Inc made multibilliondollar businesses of searchrelated advertising while Microsoft waited
I wasnt sure the first couple
of years that we were here to stay said Bradford Microsofts corporate vice president for global sales and marketing...