NewsTrove.com - "The New Kid in Town": MSN AdCenter
Theres a new competitor on the scene Ad Center Microsofts pay per click program is called Keywords which is the first of several advertising options they have planned
At the time of this writing the only way to participate in this pilot program is by invitation only Rumor has it they should be going public with the launch towards the middle of this year If youd like to be considered for participation you can sign up at httpadvertisingmsncom47searchadv47PilotFormasp
If youre already a client you can log into your account at httpadcentermsn...
NewsTrove.com - John Battelle's Searchblog: News: AdWords Now Using Demographics
Took a look at the new AdWords based Demographic tool early this morning late last night your time and posted a report on my blog wwwwebmetricsgurucom
The AdWords product is still raw and is AdWords answer I suppose to s Profiler but much more pared down
Ive never been that impressed with many of Googles AdSense publishers and what Google is attempting to do is tell you which publishers you should run your ads on given a certain demographic or GeoDemographic cluster youd like to reach
But what if you dont know what audience you want to reach for sure...
NewsTrove.com - The Stanford Daily Online Edition
Early this year Microsoft agreed to censor blog content on its Spaces service Google agreed to block Web sites that the Chinese government considers illegal including those of human rights groups Tibetan independence movements and religious organizations
Yahoo provided information that led to the conviction of dissident journalist Shi Tao who is currently serving a 10year sentence for leaking information about government propaganda to the press due to its actions Yahoo is being reviewed by a human rights subcommittee of Congress...
NewsTrove.com - Google's Office invasion is on
That announcement comes just days after Google nasdaq news people accidentally posted notes about its plans to create an online storage system called Gdrive that would let users store the entire contents of their computersamprsquo
hard drives for free
These two services could fit together at Google to give users a free place to work and a place to store that work online Writely lets multiple users collaborate on documents so Googleamprsquos version of Writely which is currently closed to new signups will likely offer that feature
Google already offers Gmail an email program with upward of 2...
NewsTrove.com - As Local Paid Search Grows, Local Media to Battle Big Search Engines
Paid search advertising by local advertisers is poised to more than double this year to 987 million and nearly double again in 07 Thats according to the Local Search Advertising report from research firm Borrell Associates which indicates local advertising could have a transformative effect on the overall search engine landscape
Despite localized ventures by the largest national search engines local paid search accounted for a relatively meager 420 million last year a tiny spot on the wall as the report puts it...