Report: Microsoft in Talks to Buy Stake in AOL
Report Microsoft in Talks to Buy Stake in
by Shankar Gupta Friday Sep 16 600
discussions to sell off a stake in America Online to Microsoft combining it with Microsofts Web portal according to a report in Thursdays New York Post
If such a deal goes through some industry watchers see a potential shakeout of the online advertising worldparticularly in the search space Currently market leader Google powers s search engine...
Media Online All Stars Announced
Speaking another language is mighty impressive but creating one is an entirely different feat Add that to the r sum of Kate EverettThorp who is unequivocally regarded as an online pioneer
Last year EverettThorp shepherded Microsofts online marketing for the highly anticipated debut of its Halo 2 video game for the Xbox console The online marketing needed to be precise meaningful and completely different than anything ever seen This was not a time for banner ads
So devised a simple and discrete strategy It buried Web pages with information on the game within the Microsoft Web site...
Media Massage
September 16
Consumers Still Resist Paid Content Keep Paying
Consumer still dont like paying for online content but resistance has somewhat weakened according to a new JupiterResearch writes News Adoption of paid content is up from last year though 64
Source Marketing Fix
Categories Media Massage
Gasoline Prices Driving Some Shoppers Online
A Shopzillacom survey of online buyers reveals that 40 percent have increased their online buying as a result of high gasoline prices with 15 percent saying they are shopping online much more and...
Marketing Fix
Consumers Still Resist Paid Content Keep Paying
Consumer still dont like paying for online content but resistance has somewhat weakened according to a new JupiterResearch writes News Adoption of paid content is up from last year though 64
Categories Media Massage
Gasoline Prices Driving Some Shoppers Online
A Shopzillacom survey of online buyers reveals that 40 percent have increased their online buying as a result of high gasoline prices with 15 percent saying they are shopping online much more and
Categories Media Massage
Forbescom Hires Firm to Improve Rankings
Forbes...
Online marketing solutions: performance-based affiliate programs & search marketing
Having established a strong foothold in the market through factory stores catalogs and department stores
Pfaltzgraff looked to expand its business by reaching consumers online In the company launched a Web site
at pfaltzgraffcom to sell products online directly to consumers This initial move into the realm of online
retail was generally focused on providing current customers with another easy means to purchase Pfaltzgraff
wares...