Web Shorts
Forecast Internet ad sales will hit 189B by 10
Search will stay hot hot hot for a long long time according to a JupiterResearch study released yesterday Online ad sales will more than double in the next five years led by search engine ads The study says web sales will reach 189 billion in more than doubling the 93 billion spent last year The search category where Google and Yahoo dominate has been growing rapidly for several years In fact the study predicts searchrelated ads will eventually overtake display spending ads Search spending will rise at a 12 percent compound annual growth rate to 7...
+ IBM's new search engine for unstructured data
Taking the search engine boom further wants to develop technologies that utilize concepts and facts as search strings instead of using keyword like popular Internet search engines do The development of such technologies is aimed at the corporate officegoer who can use them to retrieve relevant information from a large databank
Towards this end announced that it is offering the Unstructured Information Management Architecture a framework that searches text inside files of different formats to decipher facts and concepts...
Ten years of the net
Ten years of the net
Just a decade ago this week the 3bn flotation of Netscape signalled the start of the mass internet age Danny Bradbury explores how the web conquered the world and changed our lives
On 9 August Netscape floats ushering in a fiveyear dotcom boom The 3bn flotation is the most spectacular in a series of commercial landmarks that includes the launch of Amazoncom in July and direct internet services from CompuServe April and October which allow subscribers to the different services to exchange emails...
Posts This Week
As Ive said in the past total size numbers are primarily used for marketing purposes bragging rights if you like Michael
Liedtke from the reports that Yahoo is announcing a total size count The number Yahoo is announcing is 20 billion web objects The number is a combination of total web pages and total images
Yahoo said its index boosted by a recent upgrade covers 205 billion online objects comprised of about 19 billion documents and 15 billion images By comparison Google said it tracks 113 billion objects...
E-Marketing
Online Ad Revenue to Double to 189 Billion by
Tuesday August 9
Another sign that ecommerce has come of age appeared yesterday as JupiterResearch predicted online advertising would reach 189 billion by almost double last years gross of 96 billion Much of that revenue growth will be stoked by search engine advertising which garnered 40 percent of online ad sales in compared to 27 percent for display and sponsorship advertising and 18 percent for classified advertising according to another report the Interactive Advertising Bureaus annual report on Internet advertising
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