Claria Has Search Plans
By
Brian Morrissey
Claria plans to test a behaviorbased search engine as part of an effort to revamp its business according to the adware company
Under its Vista Labs unit Claria is testing a search engine that will use the Web habits of its pool of 40 million users to reorder search results Category giants Yahoo and Google are both trying to make search results more personalized by tapping into prior search behavior Claria asserts its platform will yield more relevant results by also taking into account Web site behavior...
Report Suggests Paid Search Disclosure Could Be Better
found to have made paid listings easier to spot paid inclusion noted as no longer running but dinged for removing a page about disclosure
s previously red highlighted disclsoure labels changed to green and slightly harder to find the hyperlink to more disclosure information
Ask disclosure headings harder to spot and hyperlinks to more information were removed
Basically the reports author Jrgen J Wouters speaking at the show felt there was a sort of rollback For example did the Sponsor Results heading at Yahoo go from red
to gray to make it less noticable...
How Americans Search
The study commissioned by search marketing firm icrossing was put together based on interviews with more than adults The findings show that search continues to be a popular online activity with more than 50 reporting that they searched every time they went online
What are people searching for Most people 88said they were researching specific topicsspecifically information about hobbies And women 61 were more likely to search for health and medical information than men 35 Surprisingly few people researching specific topics are looking for job or career information 28...
NetRatings: Google Most Popular In May, But Trend Is No Real Trends So Far
Concluding whats turned into a series of the latest search popularity ratings today see also WebSideStory Hitwise new stats now posted from NielsenNetRatings show that wait for it Google was the most popular
search engine last month based on the percentages of searches performed there by those within the
No surprise Google was tops last month and the month before and the month before Whats more interesting is the chart at the bottom of the NetRatings stats page Ive updated...
Google Desktop Plug-In Enables PDF Search
The Google Desktop utility went live Monday after about a sixmonth beta cycle The 10 release supports search for the first time Moreover ScanSoft has brought to market a beta plugin called OmniPage Search Indexer that not only supports s containing text but also can and index imagebased s with scanned text and return the results on a locally served Googletype page
Were very pleased to be one of the first developers to work with Google and their new to enable this said Robert Weideman senior vice president of marketing and product strategy for ScanSofts Productivity Applications Division...