Search Engine News : 10-Jun-05





Google Has 'Fairly Rational Valuation'

In a review of the Internet advertising sector Merrill Lynch said Internet search giant Google nasdaq news people shows no signs of slowing down despite increasing competition Based on comScore traffic data we believe that Google has been able to maintain its share of query volume Despite competition intensifying Google has shown no signs of being affected in the near term especially given its amazing firstquarter performance said Merrill Lynch...

Location Matters at Local Matters

In the latest round of clashes between the search engine giants you might think that location technology has the world at its feet Each player is vying for more market share and advertising dollars pinning its hopes on geography But just remember that content is king in local and many other matters And who better to remind the search world of that fact than Local Matters the recently announced merger of three companies Aptas Inc Aptas Information Services Extended Inc...

Article

Allow me to propose the following definition Search is consumer behavior Period Search describes how people make decisions First they decide what they need47want to look for Then they seek all available choices47outcomes both known and unknown Once gathered they weigh them against past experience before picking the one that is right for them at that given time These decisions could be anything from what video to watch to what computer to buy to what the best resource is for a chronology of World War From a marketing standpoint Search is not a platform It describes the process by which consumers consume...

AOL Debuts Free E-Mail as Portal Push Nears

Part of the News Network is hoping that what will set Mail apart is its tight integration with Instant Messenger from where it gets its name The mail service is being offered as a free download as part of the latest upgrade of the messaging platform known as 59 MiddleTier Data Management in ServiceOriented Architectures If your isnt architected to perform it wont Data access is a serious vulnerability for early adopters Solve it up front for a successful rollout Learn why requires a different approach to data management in this free white paper...

AOL to offer more free Web content

Hoping for a bigger piece of the fastgrowing online advertising pie America online this month will unveil a revamped com Web site offering for free many of the features once available only to its paying subscribers the Wall Street Journal reported on Wednesday which became the Internets biggest business by charging people a monthly subscription fee for its service also told the newspaper it is looking to stem mounting customer defections Nearly as many people visit and its affiliated Web sites such as Mapquest and Netscape as Yahoo and its affiliated sites...

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