Advertisers find gold in Web searches
Reuters People searching for information on the Internet are driving some of the fastestgrowing profits on the Web whetting advertisers appetites by signaling what they want
By typing in search terms users are also sending advertisers a clear message about merchandise they might be interested in buying and search providers like Google Inc Yahoo Inc and Microsoft Corps are cashing in
For instance entering laptop computer will bring up ads for products from computer makers Dell Inc and HewlettPackard Co retailer Best Buy online auctioneer eBay Inc and price comparison site BizRatecom...
WTO to Allow US Offshore Web Gambling
A recent decision by the World Trade Organization will allow gamblers to roll the dice in the Caribbeans online casinos
A threeperson panel ruled last November that federal and state laws were in violation of the general agreement on trade and services This week however a appeal panel sided with the in its complaint that some restrictions were necessary to protect public morals and maintain public order
The problem the panel reasoned was that offshore gambling operations were not granted the same level of access as based outlets...
Microsoft Debuts New MSN Messenger
In an effort to increase revenue from advertisers Microsoft is offering Messenger users the chance to turn their conversation windows into corporate billboards
Unveiled last Wednesday the newest version of s instant messaging service gives customers the opportunity to download free backgrounds pictures and other content related to specific corporate marketing campaigns The plan is for users to share these downloadable goodies with others increasing profits for the companies involved German sportswear maker Adidas Salomon and soft drink company CocaCola Co...